Privacy

Your information

This notice explains what Blite collects on this website and why.

What we collect

• Customer profile: an email address and phone number are required to save pieces or add them to a request. We send a code to verify the email address. The phone number is collected for store follow-up; entering it does not verify the number. A name is optional.
• Saved pieces and request basket: product IDs, selected sizes and colors, and quantities are stored with your customer profile so they remain available when you sign in again. Saving a piece or building a request is not a reservation or payment.
• Appointments and product requests: your name, phone number, optional email, the service, date and time, the pieces, sizes and quantities you picked and any notes.
• Measurements you choose to send: the readings you enter in the guided measuring, with your name and phone number.
• Chat: the messages you type to Ask Blite. They are used to answer you and are not sold or shared for advertising.
• Visit counts: page views, referring site, country and device type may be counted to understand site traffic. Technical request data may also be processed to keep the site secure.
• On your device: measuring progress and chat history may remain in your browser. Contact details from the product request form are not saved to browser storage. Your saved pieces and request basket are stored with your customer profile.
• Store sales records and receipts: staff may record purchased pieces, quantities, totals, an external payment reference, and an optional email and name for a receipt after payment is received. This website does not collect card numbers.
• Email updates: staff record mailing-list consent only when a customer separately agrees in person. A purchase or receipt does not imply consent. Each promotional receipt includes an unsubscribe link; unsubscribed contacts are not automatically added back by a later purchase.
• Security: we use protected session cookies for signed-in customers and staff, and limited technical records to prevent abuse.

Inventory updates

If you choose to sign up separately, we store your email address and your consent to receive an email when our inventory is available. Creating a customer profile does not sign you up for marketing or inventory emails. To withdraw an inventory signup or request deletion, contact the store using the details below.

Why

To keep your saved pieces and request basket with your account, prepare your fitting, reply to your questions, and provide an inventory update only if you separately requested one.

Where it is stored

Requests are stored with our hosting provider (Cloudflare) and seen only by Blite staff. Chat replies may be generated by an AI model running on Cloudflare; a stylist confirms anything important.

Your choices

To see or delete what you sent us, call or text (586) 843-9106 or visit the store at 37742 Van Dyke Ave, Sterling Heights.

Last updated 2026-10-27.